Check off what your store has. See your SEO score in real time.
The content-related items. Blog, expert guides, meta descriptions, internal links. Ollie handles all of it automatically.
See What Ollie Builds →This is an interactive Shopify SEO checklist. You tick off what your store already has, and the page shows a score and highlights the unchecked items with the highest weight. It covers content, on-page basics and technical checks, such as a blog, article length, collection descriptions, unique meta titles and descriptions, image alt text, page speed and a secure connection.
Each item carries a weight. Your score is the share of the total weight you have ticked.
SEO advice is easy to find and hard to prioritize. A weighted list puts the high-impact gaps first, so the first afternoon goes to the items most likely to matter, such as unique titles and real collection descriptions, not to polishing details.
A checklist measures what you have, not whether it works. It cannot see your rankings, your competitors or the quality of your writing. A store can tick every box and still not rank for a competitive term, so use it as a baseline, then measure results in Search Console.
Unique titles and meta descriptions, real descriptions on collection pages, a blog with useful guides, internal links from guides to products, image alt text, fast pages and a secure connection. The checklist above weights each one.
Each item has a point weight. The score is the total weight of the items you have ticked, divided by the total weight of the list, shown as a percentage.
No. It shows how complete your basics are. Rankings depend on competition, content quality and who links to you.
Run it once to set a baseline, then again after any big change to the store, and otherwise every quarter.