What plans does RunOctopus offer?

RunOctopus has three plans — Launch, Scale, and Authority — and they're built to grow with your store. Each one adds more content and more tools than the plan before it. You'll always find the current prices and exactly what's included on your billing page in the app, so the numbers you see there are the ones that count.

Let me walk you through what each plan is for, so you can find the one that fits where your store is right now.

The three plans, in short

• Launch — the starting point. Everything you need to get your first content live and begin building your visibility in search and AI. A simple, honest way to see the engine work.
• Scale — everything in Launch, plus more content each month and more marketing tools. This is the plan for stores past the getting-started phase and ready to build real momentum.
• Authority — everything in Scale, plus unlimited content, the full set of tools, and direct access to the team behind RunOctopus. The plan for stores going all-in on organic growth.

Which plan is right for you

A good rule of thumb: start where you are, not where you hope to be. Launch is the right first step for most stores — it gets everything working so you can see results before you commit more. As your content starts earning traffic and you want more of it, moving up to Scale or Authority is one click away, and it takes effect immediately.

Seeing current prices and details

Because prices and the exact monthly amounts can change, I keep them in one reliable place rather than repeating them here where they could go stale: your billing page in the dashboard. It shows each plan's price and precisely what's included, always up to date.

Changing plans any time

You're never locked in. You can move up or down between plans whenever you like, with no contracts and no waiting — see how to upgrade, downgrade, or cancel for the steps.